Alex Florea is a Revenue Growth Management consultant and educator focused on profit-first strategies for SMBs and consumer brands. He holds an MBA from GLION in Switzerland and the UK, and a B.S. in Business Administration from WIU. Alex has worked across North America, Western Europe, and Eastern Europe, and speaks three languages. His expertise spans pricing and Price-Pack Architecture, promotion ROI guardrails, portfolio and channel mix, forecasting, and unit economics by SKU. He builds practical toolkits, spreadsheets, and playbooks that turn data into action, and coaches teams to run 90-day sprints that deliver sustainable margin growth.