IN4OBE’s leadership team of flame-keepers has grown, diversified, and evolved over the decades, just as OBE’s defining philosophy, principles, and applications have done. What began in the 1968 as Benjamin Bloom’s mission to improve classroom instruction has come to expand and transform the very meaning of learning, leading, and educating. Today these enormous advances directly apply to business and government as well as to education. IN4OBE believes that humanity is at a tipping point that requires visionary thinking and action in all spheres of endeavor.